Course  //  Internet Marketing Health Check - AU $97.00

The Internet Marketing Health Check  is the ideal training course for individuals who want to review and improve their online marketing strategy. You will learn which online channels will deliver the most benefits to your business and how to prioritise this into an effective action plan.

Following this training course, you will understand how to:

• Create a comprehensive checklist for you or your website / SEO provider
• Identify core online marketing strategies that you need to implement in your business
• Make informed decisions on your search engine marketing strategy
• Better understand how to convert online visitors into bookings or enquires
• Identify weaknesses and opportunities in your Internet marketing strategy
• Gain an insight into the most effective online marketing channels and be able to prioritise what to focus on
• Determine the reports you will need monitor the effectiveness of your online marketing activity

This course is designed to provide you with an effective online action plan, but does not walk you through a step-by-step guide of how to implement each action. Additional resources will be provided so that you know where to go to implement your strategy.

Course Outline